THE BRIEF
We were tasked with re-working the 1908 logo to digitise it and make it available for modern uses. After the logo had been modified Forum Media and Design set about creating a new corporate look for the show, this entailed a graphic backdrop, typeface and corporate colours.
After looking at all printed materials we set about saving costs by introducing more economical methods of print.
LITERATURE DESIGN & SIGNAGE
Previous artwork produced for the show looked unprofessional and did not communicate effectively. Working the CAD files we created a new graphically accurate map of the showground which was clear and easy to use.
These have proved very popular and well used by show visitors. We also spent time taking a close look at re-designing the show programme making it my dynamic and interesting for the public.
WEBSITE DESIGN & MANAGEMENT
The new website improved navigation and content. The site also included the ability for online entries to be completed by entrants. It was important that the new site also allowed the public to purchase tickets in advance.
Our final objective was to ensure that the site functioned smoothly on multiple devices.