Tuck Box Fresh – Sandwich manufacturer based in Andover, Hampshire. Forum Media were assigned the task of designing new brand packaging. The previous packaging had poor shelf presence and did not reflect the quality of the product.
The new packaging had to be striking and have a strong brand identity.
The artwork had to be easily adapted to encompass whole product range and reduce production / print costs.
To work hand in hand with the launch of the new product packaging we created a customer feedback leaflet. Designed to engage the customer and raise awareness.
Creating a competition to win a GoPro Hero allowed Tuck Box to gather much needed customer data. At the time Tuck Box held no customer profile information to see who their client base were. The competition was directly aimed at University campuses.